Eksentricity

• Revenue-Sharing Program Launched: Perplexity starts a program to share ad revenue with publishers like Time, Der Spiegel, and Fortune.
• Incentives for Publishers: Partners receive a share of ad revenue, free subscriptions, and access to developer tools and data insights.
• Plagiarism Controversy: The program follows accusations of Perplexity plagiarizing content, notably from Forbes and Wired.

Impact

1. Financial Support for Publishers: The initiative provides a new revenue stream for participating publishers, potentially aiding their financial stability.
2. Shift in AI Content Use: Perplexity’s approach contrasts with traditional search engines, offering compensation for content use.
3. Legal and Ethical Considerations: The program addresses ethical concerns about AI-generated content and plagiarism accusations.
4. Market Positioning: Perplexity aims to differentiate itself from competitors like Google by offering compensation to content creators.

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